When you’re running a business, getting paid isn’t just a goal; it’s a necessity. And to make that happen smoothly, you need to be clear about payment terms.
You might be working with long-time clients, brand-new customers, or even businesses overseas. But no matter who you’re dealing with, your terms of payment set the expectations for how and when money should change hands.
Let’s take a look at the most common types of payment terms, how they work, and how to choose the right ones for your business.
Payment terms are the rules you include with a sale or invoice. They explain things like:
Think of them as simple but important instructions. Without them, people can get confused. One person might assume they have 30 days to pay, while you were counting on that money in a week.
They’re also a way to set boundaries and build trust. When your terms are clear, your clients know exactly what’s expected, and you don’t have to chase down payments later. For businesses of all sizes, having strong payment terms helps keep cash flowing and relationships professional.
Setting clear payment terms and conditions helps protect your business. They make sure everyone’s on the same page from the start. That way, there are no awkward follow-ups or unpaid invoices dragging on for months.
It’s not just about avoiding stress either; it’s about keeping your cash flow steady, especially if you run a small business. Late payments can seriously throw off your plans.
There are lots of payment terms options out there, but a few show up more often than others. Here’s a breakdown of the ones you're most likely to use or see on an invoice.
Net Payment Terms
These are probably the most familiar:
These are known as net payment terms and are common in B2B transactions.
They're simple, but not always ideal if you're trying to get paid quickly.
Payment in Advance
As the name says, this means your customer pays before you deliver the product or service. This is common with online sales, new clients, or custom work.
It reduces risk on your end but may slow down deals if buyers aren’t familiar with your business.
Due on Receipt
This one tells clients to pay as soon as they get the invoice. It’s straightforward and helps you avoid waiting. That said, big companies might still need time for internal approvals.
Cash on Delivery (COD)
COD is often used in shipping and delivery services. The buyer pays when the product is delivered; no upfront money is required.
End of Month (EOM)
With EOM terms, the payment is due at the end of the current month or sometimes a set number of days after month-end (like “EOM + 15”). It gives a little more flexibility.
Milestone Payments
This is common in project-based work; for example, getting paid halfway through a website build or after delivering phase one of a product.
It’s a good way to manage risk and make sure you're getting paid as the work progresses.
Installment Payments
Instead of paying everything upfront, customers pay over time: weekly, monthly, or whatever works. Great for higher-priced products or services.
If you’re just starting out, or if cash flow is a concern, keep it simple. These payment terms for small businesses tend to work well:
These terms help you stay in control of your cash flow without adding complexity. And remember, always state your terms clearly on every invoice; don’t leave it to guesswork. A clear invoice helps avoid delays, protects your time, and makes life easier for everyone involved.
Need some inspiration for your invoices? Here are a few payment terms examples you can use or adapt:
These are flexible, simple, and get the message across clearly. Using clear language like this helps set expectations and reduces the chances of delayed or missed payments. You can always adjust the wording based on your industry, client type, or how formal your tone needs to be.
Even with perfect terms, if you don’t offer easy ways to pay, you could still end up waiting. Here’s how to accept payments efficiently:
If you’re wondering how to accept credit card payments, platforms like Stripe or Square are easy to set up and integrate with your invoicing system.
Different industries lean toward different transaction types and payment expectations. Here’s a quick rundown:
Type of Business |
Typical Terms Used |
Freelancers |
Due on receipt, Net 7–15 |
Retail/eCommerce |
Payment in advance |
Wholesalers |
Net 30 or Net 60 |
Creative agencies |
Milestone payments |
Construction |
Progress or installment terms |
International trade |
Wire transfer, payment in advance, or letter of credit |
Choosing the right fit depends on how much trust you have with the buyer and how urgently you need the money.
To avoid back-and-forth emails or awkward calls about money, make sure your payment terms and conditions cover the essentials:
It doesn’t need to be complicated. Just be clear, upfront, and professional. Having strong payment terms and conditions shows you’re organized and helps avoid confusion, delays, and uncomfortable conversations later on.
If you’ve ever wondered what payment terms are, the short answer is: they’re how you set expectations and protect your business when it comes to getting paid. From Net 30 to milestone payments, understanding the different types of payment terms helps you manage your cash flow, avoid confusion, and build better relationships with clients. And while setting clear invoice payment terms is a great start, having a reliable system to manage them is even better.
That’s where platforms like Pinch Payments come in. Pinch helps small businesses simplify invoicing, automate payments, and stay in control of their cash flow. Whether you want to accept credit cards, set up recurring payments, or streamline collections, Pinch makes the process smooth for you and easy for your customers. If you’re ready to take the stress out of getting paid, explore how Pinch can support your payment processes and help you stay focused on growing your business.